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NYC Rapper Records Whole Album in Apple Store

Working in public is pretty commonplace now. People are always working on their laptops in cafes, maybe sending some emails on the bus or students doing assignments wherever they can – but what about recording and mastering music? New York resident Prince Harvey goes further for his craft than many, releasing a whole EP this month that he recorded entirely in an Apple Store. Sure, a lot of us might stand in front of an Apple Store to use their free wifi (it’s great for travelling, ok?) but this is taking the service to a whole new level…

After Harvey lost the use of two computers real quick – one karked it and the other got stolen – and with no money to buy another, he decided that he’d continue to craft his music using a demo laptop in SoHo’s Apple Store. Speaking with The Daily Beast, Prince said that “New York is expensive. I couldn’t just buy another laptop. I just thought, ‘I’m going to die before anyone knows I’m hot.’”

Prince Harvey At The Apple Store: SohoPHATASS for short – releases July 26. Check the first two tracks below, the hype for the album is so real after hearing them, and so much more impressive considering where they were made.