Whether or not you love the tidal wave of dreadlocks that sit atop the head of The Weeknd, you have got to hand it to him, he sure knows how to dominate the charts. Coming straight from the source of the worlds charty goodness, Billboard, The Weeknd is now the first artist in the Hot R&B Songs list history to command all three of the top spots. Can’t Feel My Face sits atop the charts, followed closely by The Hills, while the only song from the Toronto crooner that your mum knows, Earned It (Thanks Fifty Shades) is sitting pretty at #3.
The closest to achieving such a feat was Robin Thicke, with Blurred Lines and Give it 2 U occupying spots #1 and #2 back in 2013, so we can also applaud The Weeknd for knocking everyone’s favourite perverted singer off his perch just that little bit more. Part of the reason for this success comes from a massive increase in streaming for The Hills, which reached a new high of 11.8 million domestic streams within a week, elevating the track back into the top three.
This is only another feather in the cap of The Weeknd, who is already riding high following his mainstream success thanks to Fifty Shades of Grey, and his association with fellow Toronto native and self proclaimed ‘6 God’, Drake. Whilst the Hot R&B chart has only been in existence for three years, it does little to detract from the success that he is currently having as an artist, with fellow R&B heavyweights Miguel and Frank Ocean failing to achieve such a milestone. To top it all off, The Weeknd has just announced the title and album artwork for his upcoming project, which has already leapt into the first place on iTunes in terms of preorders.
Much like his hair, this wave of success continues to rise (forgive the terrible puns I just really like his hair.)
Beauty Behind the Madness is set for an August 18 release. You can preorder it here.